Big Data is acquired as more and more customer behaviour is being measured and monitored over time. This includes not only personal and contact details, but also things like buying behaviour, items and services they’re looking to buy, or their potential buying behaviours. Many organisations are currently finding it a challenge to manage Big Data, and are looking for more intuitive ways to store and process their data, which is where you come in as their IT provider.
Every business processes different data on a daily basis, whether this is internal or customer data, and how you manage this data can have a direct correlation on your customer services. This is because your clients can utilise their data effectively for marketing and answering customer enquiries, but what does this look like in terms of actual data management?
Cyber threats are a risk to SMEs on a daily basis, and in many cases SMEs are targeted more frequently than larger enterprises. Cyber-attacks can be costly both financially and in terms of business reputation and legal standing. Awareness and preparation are key to looking out for security threats, and preventing them from materialising into a genuine threat. So what are the main things for your customers to look out for?